Superbowl ad review (click title to see the slideshow)

Got around to seeing the ads...17 in all.

Here is what we think:
- If these are the best ads that were created for the Super Bowl, some folks in the communication and advertising business should find other professions.

- perhaps, we were very critical because these were made for an American audience and maybe we did not get the humor. Possible. But the ads sucked big time.

We list the three that stood out-

7. Cheetos - interesting idea, not sure how it supports the brand.
http://images.businessweek.com/ss/09/02/0201_superbowl_ads/7.htm

8. Coke - very creative execution - thats all
http://images.businessweek.com/ss/09/02/0201_superbowl_ads/8.htm

13. Pepsi Max- interesting concept
http://images.businessweek.com/ss/09/02/0201_superbowl_ads/13.htm

Nothing stood out as "Wow". Perhaps the creative folks are moving away from TV advertising?

Point to ponder.

Ritu and Venkat