i quote thought gadgets
"What else do you think dropping the word "coffee" from its logo means?"
a simple one phrase analysis of a very powerful move.
Labels
- marketing
- concept
- brand
- Indian economy
- celebrity marketing
- pricing
- short story
- politics
- advertising
- business
- retail
- analytics
- consumer segmentation
- logo discussion
- mobile phones
- organisational behavior
- short story for children
- CRM
- Telecom
- coffee market
- general
- inflation
- manufacturing
- prescriptive
- sales force management
Sunday, 29 May 2011
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